Fellowmind acquires Softaidea to strengthen its analytics and BI practice

21 December 2020 - Finland-based analytics and business intelligence consultancy company Softaidea joins Fellowmind. With the addition of Softaidea, Fellowmind continues to grow its data and analytics business in Finland.

Softaidea has a strong client base in the retail and automotive industries, complementing the Finnish region’s existing services and solutions for these sectors. The Softaidea team joins forces with Fellowmind’s Finnish business unit eCraft. 

“We are excited to join forces with the team of eCraft, part of Fellowmind” explains Softaidea CEO Petri Viljanen. “The holistic offering that comprises the Microsoft platforms of Dynamics 365 and Azure and Qlik and Power BI in analytics enables us to extend Softaidea’s current offering and services to our customers. We will also continue with our Jedox planning & forecasting services. Furthermore, Fellowmind provides us with an international setting from which to operate and grow our expertise in the future. We are very much looking forward to joining the Fellowmind family.”

Emiel Putman, CEO of Fellowmind: “We see that data fuels the digital transformation of organizations. With the intelligence gathered, organizations know where to innovate and engage customers, empower employees, optimize operations and transform products. We are proud to welcome the Softaidea team to Fellowmind and are looking forward to working together on our customers' data and intelligence challenges.”

Ville Hemmilä, Regional Director Finland: “Softaidea is a great match to our current data and analytics business with their top experts and excellent level of customer satisfaction. We are looking to expand our business here in Finland, both organically rapidly and through acquisitions, so I couldn’t be more excited in welcoming Softaidea to the growing Fellowmind family.”

Fellowmind employs 1,600 employees across more than 35 offices in six European countries with a turnover of over 210 million euros. The acquisition is part of Fellowmind’s growth strategy in partnership with FSN Capital V1 to become the European leader in the Business Applications, Cloud Infrastructure, Data & Analytics, and Modern Workplace landscape.

1 FSN Capital GP V Limited acting as a general partner for and on behalf of each of FSN Capital V L.P., FSN Capital V (B) L.P., and FSN Capital V Invest L.P. 

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Maria Heimonen
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